Scobleizer wrap-up

As mentioned previously, I attended at talk on corporate blogging by Robert Scoble at Tomlinson Zisko LLP, a Silicon Valley law firm. Jeff Clavier did a real-time write-up (posted shortly afterwards due to a lack of wireless coverage). For me, the take home points were simple:

• Scoble talks just like he blogs
• Bloggers crave net.fame as judged by their rank on Google
• Getting the scoop in the blogosphere is even more important than in cable news
• Good corporate blogs bring companies closer to their customers

That last point is, I think, deeper than it initially appears. Being new to all this, I'm still assimilating blogger culture and I'll need to chew on it a bit.